Marketing and Outreach Manager Introduction The Local Energy Alliance Program (LEAP) is a 501(c)(3) nonprofit headquartered in Charlottesville, VA. As a trusted nonprofit, LEAP delivers energy-efficiency and clean energy solutions to make homes safer, healthier, and more affordable, while also reducing energy usage and mitigating climate change. LEAP is a collegial, fun place to do […]
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Job Title: Marketing and Outreach Manager
Company: Local Energy Alliance Program (LEAP)
Location: Charlottesville, Virginia, United States
Job Type: Full-Time
Introduction:
The Local Energy Alliance Program (LEAP) is a trusted nonprofit organization based in Charlottesville, VA. We are dedicated to delivering energy-efficiency and clean energy solutions to make homes safer, healthier, and more affordable, while also reducing energy usage and mitigating climate change. LEAP fosters a collegial, fun work environment where employees have the opportunity to make a significant impact and collaborate with the community.
Job Description:
LEAP is seeking a creative Marketing and Outreach Manager who is passionate and dedicated to promoting LEAP’s mission. Reporting directly to the Co-Executive Directors, the Marketing and Outreach Manager will take ownership of all external communication efforts.
Responsibilities:
– Develop and manage ongoing marketing plans for LEAP
– Represent LEAP at festivals, community forums, and neighborhood meetings
– Build and promote the LEAP brand
– Establish strategic partnerships and cross-promotions with area partner organizations
– Track, measure, and analyze the effectiveness of marketing efforts
– Manage the development, distribution, and maintenance of all print, electronic, and multimedia collateral, including advertisements, brochures, online content, and videos
– Prepare speeches, presentations, and other supporting material as needed
– Develop and execute a social media strategy that enhances online communities
– Conduct ongoing media outreach with advisories, press releases, and opinion editorials
– Maintain and update LEAP’s web properties
– Organize events, webinars, and other relevant activities
Key Qualifications:
– Ability to conceptualize, design, implement, evaluate, and evolve strategic marketing campaigns with minimal oversight
– Act as the public spokesperson for LEAP
– Experience working with diverse partners and stakeholders to promote and sell LEAP’s programs
– Self-directed, energetic, and effective communicator
– Excellent organization and time management skills
– Creative problem-solver
– Graphic design and web development skills preferred
– Passion for energy efficiency and sustainability
– Ability to attend outreach events outside of normal business hours or weekends, when needed
Education and Experience:
– Bachelor’s Degree or relevant experience in communications, marketing, or community organizing
– 3+ years of experience in marketing and/or outreach field
– Previous experience with nonprofit organizations and/or energy efficiency is a plus
– Experience within the Charlottesville/Albemarle County community preferred
Pay and Compensation:
– Full-time position located in Charlottesville, VA (hybrid work is possible)
– Salary is $55,000
– 15 days of Paid Time Off, along with 11 paid holidays
– “Gold” Anthem Health insurance (90% of employee’s premium paid by LEAP)
– Cell Phone Reimbursement
– Gym Reimbursement
– Retirement account with LEAP
– Every other Friday off
How to Apply:
Please submit your resume and cover letter to [email protected] with the subject line: “Marketing and Outreach Manager.” No phone calls, please.
LEAP is an equal opportunity employer that celebrates diversity and strives to create an inclusive environment for all employees.